Resume
Also available for download in .pdf format.
Professional Summary
Design leader with 10+ years of experience driving UX strategy, shaping product direction, and delivering evidence-based design solutions across enterprise systems. Proven ability to influence product roadmaps, establish research operations at scale, and position design as a strategic partner to product and engineering leadership. Deep experience in sales enablement, AI-driven workflows, and conversational and voice-enabled interface design.
Experience
Sr. UX Designer [July 2022 - present]
Indeed
Defined and drove UX strategy for sales enablement tools supporting 2,000+ sales team members across enterprise, agency, and mid-market segments, partnering with business strategists and product directors to align design vision with business objectives and inform product roadmap decisions.
Led the "Journey of a Sale" UX strategic initiative, mapping end-to-end sales workflows across multiple segments and identifying critical pain points that resulted in more efficient sales processes and informed enablement improvements organization-wide.
Created strategic vision decks, service blueprints, and user frameworks for Marketplace, GTMX, and BizTech product lines that directly informed product roadmap decisions — including comprehensive personas for key sales roles that transformed how teams understood and designed for diverse user needs.
Led a self-initiated AI portfolio evaluation across Indeed's GTM organization — Sales, Client Success, Service, and Marketing — designing the research framework and synthesizing findings from pilot studies, UX research, and usage data to produce a strategic analysis of 22 AI tools supporting 2,000+ employees. Deliverables included JTBD-to-tool mapping, cross-team gap analysis, and a four-quadrant integration framework that replaced documentation conflating current functionality with aspirational workflows, enabling more grounded technology investment decisions.
Advocated for design maturity and best practices, positioning UX as a strategic co-creation partner with engineering and product teams, elevating the role of design in shaping products used by thousands of Indeed employees daily.
Manager, UX Design | Sr. UX Designer [May 2021 - July 2022]
Relias Learning
Built and managed a team of 6 designers within an emerging UX department, promoted within 10 months for exceeding performance goals and demonstrating leadership capabilities.
Established design operations framework including work intake processes, project documentation standards, and learning programs that enabled the team to deliver high-quality, transparent deliverables.
Defined and implemented key performance indicators to measure and continuously improve the effectiveness of UX resources and demonstrate value to stakeholders.
Elevated design culture and maturity by coaching designers on best practices and establishing UX as a strategic function within the organization.
Sr. UX Designer [July 2016 - May 2021]
Extron Electronics
Pioneered user research practices by running Extron's first qualitative usability tests with external participants, establishing evidence-based design processes that informed product decisions based on severity and impact.
Collaborated with cross-functional teams to establish design system standards and reusable component libraries for enterprise products, creating scalable design solutions that improved consistency and development efficiency.
Designed interaction concepts across mobile, software, web, and voice-enabled touchscreen interfaces, prototyping multimodal input experiences for enterprise AV control systems and iterating solutions through wireframing and prototyping with Axure.
UX Developer [May 2014 - July 2016]
North Carolina State University
Implemented responsive and branded WordPress themes across academic departments, balancing user needs with institutional requirements.
Education& Professional Development
Certificate Entrepreneurship 2019
Certificate Web Design/Technologies 2015
Wake Technical Community College
B.S. Industrial Design 2012
B.A. Spanish Language and Literature 2012
North Carolina State University
SpeechTek 2019 | Voice & Conversational AI Conference
XD Immersive 2018 | Multimodal & Emerging Interaction Design
UX Certified 2017
Nielsen Norman Group
Certificate of User Experience Design 2017
Team W Inc, Susan Weinschenk
Leadership and Core Competencies
Team Development:
People Management | Designer Mentorship | Design Culture Building | Cross-functional Collaboration
Business Impact:
Enterprise SaaS | Sales Enablement | Process Optimization | Data-Driven Design | Organizational Scaling
Strategic Leadership:
UX Strategy & Vision | Product Roadmap Influence | Executive Stakeholder Management | Design Operations
Research & Design:
User Research & Testing | Persona Development | Journey Mapping | Information Architecture | Design Systems | Figma | Cursor
Publications
Contributing Author: 97 Things Every UX Designer Should Know. (July 2021)
How to Build A Better Future (Book Review). 2019
UX in the AV Industry: Beyond Screens. 2017
Affiliations
UX Y’all - Co-Chair 2022, Volunteer 2018-2024
Triangle User Experience Professionals Association - President 2019-2021, Volunteer 2018-2024